BabySmart.life is a cloud-based knowledge sharing platform designed to support women in the whole journey of their fertility management starting from fertility wellness. Babysmart.life allows unprecedented cross-border collaboration between local doctors and renowned fertility experts around the world. In addition, the platform comes with thousands of pages of easy-to-understand medically audited content, evidence-based products and on-demand services to allow any user to manage one’s fertility wellness immersively from home, resort or clinic with the support from the best-of-class fertility experts glocally.